Lucky
Brand

At Lucky Brand, denim was at the core of everything we did and wore! Rooted in premium denim, Americana and self expression, Lucky Brand is for the free-thinkers and the optimists who don't take life too seriously!

We paired the famous denim styles back to the patterns, embroidery, and graphic tees that continue to demonstrate the essence of the edgy, bohemian, Americana lifestyle that embodies the brand. Over the years, we manipulated the space, flipped focal points, executed window displays and mannequins to feature some of our most historical product.