About ME
As a brand leader for over 15 years, my passion for fashion is cultivated in both visuals and sales. I believe if we connect the product to the customers through trust, consistency and a great story we have succeeded! With each brand I’ve worked for I’ve showcased styling techniques offering a boost of confidence and challenged guests on how to elevate a look.
Falling in love with clothes, especially vintage was my outlet for many years. To me fashion is way to express ourselves. Being able to teach the teams I’ve worked with to link the guest’s story with the brands story has been a highlight. The experiences customers have in the stores that I have led, starts from the moment they peer through the window. The feeling of comfort, home and being welcomed through culture and aesthetic is what guides them on their journey.
My visual experience has developed over the years, with many mentors and leaders support. Having a core set of principals, is what has enabled me to translate the message of the campaigns and brand goals. I’m excited about the future of retail and fashion from an innovated and sustainable perspective.
Living in the suburbs of Boston, I get to enjoy the perks of the city while enjoying nature, photography, design, cooking and coffee. If you see me in a cafe, I’m most likely looking for inspiration on Pinterest.
